Although it may not seem significant considering the goal of raising $25,000 for Juvenile Arthritis, each contribution and subsequent milestone provides motivation for me. We exceeded the $2000 mark in the fund-raising this week-end and activity seems to be picking up. We will begin a major employee matching program in a few weeks at White Wave Foods, Bridgeton, NJ and hope to see a boost from this activity.
Most of the major advertising and press will happen over the next 6 weeks and I will be pounding the pavement to bring home the corporate and commercial contributors. All have advised that it is just too early to expect folks to step up, especially so soon after the Holidays. I have to admit that I am touched by the generosity of folks who have contributed this early – seems like those who have the least to give, give the most. Thanks to all of you!